Lowrance Announces New HOOK2 Fishfinder/Chartplotter Series

Since the launch of the original HOOK series, the Lowrance Product Development team has been hard at work designing a new product with specifications that align perfectly with the voice of the consumer. That product is HOOK², the world’s easiest fishfinder/chartplotter.

Devoting time and resources rarely provided to the value market segment, Lowrance HOOK² development teams focused on three core areas:

1. Superior, high-performing sonar that delivers great fish finding results in all conditions
2. Easy to use, simple controls with the clearest display
3. The best value for the money, including enhanced sonar and built-in high-detailed charts.

Easy to use, easy-to install and easy to afford -- HOOK² displays are designed to allow anglers to spend more time fishing and less time making adjustments to their sonar settings.

With HOOK², anglers can cover more water in less time with wide-angle Broadband and CHIRP sonar coverage, offering 2X the coverage of most fishfinders.

Anglers will have an easier time staying on the fish as well, with SideScan and DownScan Imaging™ giving them picture-like images of fishing-holding structure beneath and beside their boat.

Most HOOK² models include built-in GPS with chartplotter models coming pre-loaded with high-detail mapping, featuring 1-foot contours on more than 3,000 lakes. The HOOK² series reintroduces GPS plotters to the Lowrance lineup, offering simple and accurate plotters for anglers that want performance sonar with basic navigation for saving waypoints, following trails and navigating to their favorite fishing spot.

At the heart of the HOOK² fishfinder series is Lowrance Auto tuning sonar -- a new, game-changing solution that actively corrects sonar settings for the best image possible, eliminating the need for manual adjustments. For those who want to step out of the Auto tuning mode and tweak the sonar settings, a simple menu layout and easily accessible features make this a quick and easy task.